Linkedin is a great social media platform for networking and connection professionals. It is an important platform for business to use it to raise brand awareness and communicate with their audience.
What many don’t realize is that Linkedin is a dynamic resource that is indexed and often crawled by Google.
That’s why it’s important that you customize your personal Linkedin profile, as well as your organization’s Linkedin page.
Let’s start to know how you can you optimizing your linkedin profile.
Way to Optimizing Your LinkedIn Profile
In an effort to build higher rankings and connections, follow these steps to optimize your Linkedin profile and organization page.
- Includes Keywords
SEO for your website should include keywords on your Linkedin profile and page that your target audience is using in search.
These terms should apply throughout your Linkedin page copy once you’ve completed your keyword research.
Keywords should be in the following sections:
- Name Your Profile Picture and Banner Image
Thinking of uploading a new hands hot or background photo to your Linkedin page. Change the image name to include your own name or relevant keywords before you upload.
Google will index these images so that your face or company logo appears in image search result.
- Create Backlinks
Backlinks are the main of SEO and Google’s algorithms for page rank. Create backlinks by linking your Linkedin profile to your post or your website.
Link to your profile in the author section of your blog or link to your company page in a copy of your website.
This is Shah Kamrujjaman Hridoy. I am a professional content writer, blogger, SEO expert, and Freelancer.
I always love to write different types of content that could help people.
In this blog (Techforguru), I share technology-related information.
I am from Dhaka, Bangladesh, went to Dhaka College, and love to read novels books.
If you would like to connect with me, follow me on my Facebook Page.